You’re driven. This could be your first or your twenty-first tech gig. Maybe you’re a founder, a CEO, a CTO or the next unicorn. Like most business leaders or entrepreneurs, you’ve visited the trenches, probably been down and out, stressed about the next payroll
When we were kids, summer was the best time of the year: School was out, you got to go to camp, hang out with your friends and, best of all, no homework! While summer doesn’t have quite the same appeal as adults, it’s still
One of the most challenging aspects of running a company is hiring and retaining great employees. So how do organizations around the globe do it? For any business large or small, keeping A+ players for the long haul all boils down to corporate culture.
If it were possible to do something for free that would ultimately give you substantial return, wouldn’t you invest time into it? With more than 665 million daily active users on Facebook and over 500 million registered users on Twitter, companies can’t afford to
Journalists and PR professionals go together like peas and carrots (thanks, Forrest) – or at least we should. After all, without the media, where would public relations pros be? And conversely, journalists would have to do a bit more legwork without a little PR push
Twenty minutes. That’s how long it takes a story to break in today’s ever-connected world. With Twitter, Facebook, Instagram and the Internet at large, what used to be a two- to three-hour delay before a story hit is now down to the length of
This week, we’re launching an “Influencer Interview” series that will periodically take a closer look at leaders and trailblazers in the high technology and high-growth company fields. We knew we wanted the first Influencer Interview to be special, and I couldn’t think of a
My introduction to PR came from Samantha Jones. Her job was certainly fabulous – going to parties, meeting celebrities, wearing expensive (and revealing) clothes and drinking cosmos. Of course, PR isn’t always like this. Mostly. There are plenty of myths about PR out there
A company’s public reputation has a direct impact on its bottom line. When the BP oil spill occurred in the Gulf of Mexico in 2010, the company was hit with an unbelievable amount of negative press, resulting in irreparable damage to the BP brand.
It’s my favorite time of year – summer blockbuster movie season. I should be ashamed of how much I spend on movie tickets, popcorn and kiddie pool-sized sodas during Hollywood’s High Holy Season. The sum could probably put my non-existent children through a cushy
