I’m a self-proclaimed #wordnerd. As a marketing communications professional, my days are built with words – crafting them into award-winning web content, drafting complex white papers and writing engaging eBooks and case studies. And editing, oh the editing – self-editing, editing others’ work and
For the second installment of our “Influencer Interview” series, I couldn’t think of a better person than my long-time friend, Natasha Crundwell, who heads up People Going Global (PGG), a D.C.-based consulting firm that specializes in cross-cultural communication and building understanding in the global
Today, the average person logs 1.72 hours per day on social media networks; that’s about 628 hours per year, and the numbers are only increasing. Whether people use social media for news, entertainment or to merely pass time, it is becoming the perfect medium
Working for a technology marketing company has opened my eyes to the latest gadgets, software, startups and trends in the industry. One of the trends I have seen most often during my time here is big data analytics. Your trivia nugget for the day:
Most of us are on a constant quest for the next big thing. From tech gadgets to career milestones, we’re always wondering, “What’s next?” So much so that both our personal and professional lives are packed to the brim with never-ending to-do lists and
A major part of our job as tech PR practitioners is knowing our clients’ businesses and products inside and out. The time we put in learning about our clients often leads to true friendships. You can’t spend long days (and the occasional night) working
You’re driven. This could be your first or your twenty-first tech gig. Maybe you’re a founder, a CEO, a CTO or the next unicorn. Like most business leaders or entrepreneurs, you’ve visited the trenches, probably been down and out, stressed about the next payroll
When we were kids, summer was the best time of the year: School was out, you got to go to camp, hang out with your friends and, best of all, no homework! While summer doesn’t have quite the same appeal as adults, it’s still
One of the most challenging aspects of running a company is hiring and retaining great employees. So how do organizations around the globe do it? For any business large or small, keeping A+ players for the long haul all boils down to corporate culture.
If it were possible to do something for free that would ultimately give you substantial return, wouldn’t you invest time into it? With more than 665 million daily active users on Facebook and over 500 million registered users on Twitter, companies can’t afford to
