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The Difference Between Public Relations and Marketing, and Why Your Tech Startup Needs Both

Posted on

03/10/2017

by

Michiko Morales

So, you’ve developed a brand new idea, established a team, rented out an office space and impressed a couple of customers with your innovation! A small idea that you might have had on the back of a napkin at a late night happy hour

Posted on

03/07/2017

by

Michiko Morales

Fáilte! That’s “welcome” in Irish. And, on a trip to the Emerald Isle, you will most definitely feel welcomed, whether your visit be for business or pleasure. I recently visited Ireland to explore diversification and expansion and see what the Emerald Isle might hold

Posted on

03/03/2017

by

Michiko Morales

A Brand Connects Personality According to the brand strategist Scott Talgo, “a brand that captures your mind gains behavior and a brand that captures your heart gains commitment.” The sentiment still rings true today, regardless of industry. Here at Gabriel Marketing Group, we develop

Posted on

02/21/2017

by

Gabriel Marketing Group

What do the leading inbound marketing and sales platform and the leading technology marketing and public relations agency for disruptive companies have in common? They’re partners! Today, Gabriel Marketing Group (GMG) is proud to announce that we have been named a Gold Certified Agency

Posted on

01/12/2017

by

Michiko Morales

It’s 2017! We’ve made it through an interesting year of highs, lows and everything in between. Now it’s time to hit the ground running with new and creative content, ideas and strategy. What can you do to improve your marketing and PR strategies for

Posted on

01/09/2017

by

Michiko Morales

During my time working at Gabriel Marketing Group, a technology marketing firm located in Tysons Corner, Va., I’ve had the privilege of working with some of the most innovative technology companies to date and helped them achieve their brand positioning, strategic messaging development and day-to-day

Posted on

12/09/2016

by

Michiko Morales

One of the most common metrics we use when we take on a website project is the bounce rate. Many of our clients want their bounce rates lowered, and wonder “how low” they can go. It’s because when our clients often indicate that the

Posted on

11/21/2016

by

Michiko Morales

What does it take to be one of the hottest innovators in the D.C-area? Ask our very own CEO, Leah Nurik, who was just named a DC Inno 50 on Fire finalist for innovation in marketing and advertising! Once a year, DC Inno consolidates

Posted on

07/20/2016

by

Michiko Morales

A lot can change over the course of a year. You become a year older, a year wiser, you may gain – or hopefully lose – ten pounds, you could retire or you could graduate and begin a new job. That’s where I found

Posted on

07/12/2016

by

Gabriel Marketing Group

Gabriel Marketing Group (GMG) is continuing to expand services across the globe as well as develop award-winning creative and inbound materials to help rising companies with their marketing initiatives. We’re excited to announce that one of our newest clients, Pitcher, a leading mobile sales

From the Blog

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GMG Wins Two 2020 ACQ5 Global Awards

GMG has won two 2020 ACQ5 Global Awards from ACQ magazine! For the fourth year in a row, GMG was named U.S. Boutique Technology Communications Firm of the Year, and our founder and CEO, Leah Nurik, was named the U.S. Marketing Executive of the Year.

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Why Communicating Your Why is So Important

Companies working in the tech industry know they rock – whether it’s a hot startup with an entirely new way of solving a persistent problem or a well-established company providing innovative tech products to a multitude of industries. But sometimes, that what-gets-you-out-of-bed-every-morning mission can get

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GMG Takes the Gold at the 2020 Communicator Awards

GMG has been awarded the top prize at the 2020 Communicator Awards! We took the top honor in the “B2B Integrated Campaign” category for our digital advertising, digital marketing and PR campaign for User1st, a provider of advanced software solutions for digital accessibility. Selected from

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