It wasn’t so long ago that I started my career as a public relations professional. To be honest, it feels like yesterday that I walked into this office, full of confidence for my interview. Public Relations is a great career path for a variety of
Did you know Americans work more than workers in any other industrialized country? Born and raised in Japan, I was taught to believe that the Japanese worked the longest hours, but that is not the case anymore. The fact is, Americans work the longest hours,
In 1971 Edward Bernays, the father of public relations said, “Public relations, effectively used, helps validate an underlying principle of our society–competition in the market place of ideas and things.” Fast forward 35 years, and that same philosophy still holds true in modern day PR.
Picture this: A user of your new on-demand service just posted a story to her blog about a terrible experience, and major media outlets are now reporting on the story. Someone discovered your app is inadvertently making users’ private information public, and now they’re outraged.
Let’s face it – as PR professionals, there just aren’t enough hours in the day to cross off every item on our growing to-do lists. Even when falling into a routine and thinking we have a good handle on our workloads, our jobs are never
The “Gig Economy,” or the on-demand “sharing” economy, provides so many new ways for consumers to obtain the services they need, while creating even more opportunities for entrepreneurial spirits. Companies like Uber, Online Owls and Handy have embraced this new age of service and are
