Twenty minutes. That’s how long it takes a story to break in today’s ever-connected world. With Twitter, Facebook, Instagram and the Internet at large, what used to be a two- to three-hour delay before a story hit is now down to the length of a
This week, we’re launching an “Influencer Interview” series that will periodically take a closer look at leaders and trailblazers in the high technology and high-growth company fields. We knew we wanted the first Influencer Interview to be special, and I couldn’t think of a better
My introduction to PR came from Samantha Jones. Her job was certainly fabulous – going to parties, meeting celebrities, wearing expensive (and revealing) clothes and drinking cosmos. Of course, PR isn’t always like this. Mostly. There are plenty of myths about PR out there –
A company’s public reputation has a direct impact on its bottom line. When the BP oil spill occurred in the Gulf of Mexico in 2010, the company was hit with an unbelievable amount of negative press, resulting in irreparable damage to the BP brand. The
It’s my favorite time of year – summer blockbuster movie season. I should be ashamed of how much I spend on movie tickets, popcorn and kiddie pool-sized sodas during Hollywood’s High Holy Season. The sum could probably put my non-existent children through a cushy private
A couple of weeks ago, I received a Facebook message from an old colleague of mine asking if we are hiring. He was recommending his former intern for a junior-level position. I immediately messaged him back that we are hiring and said I wanted to
