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Why Mission-driven Organizations Have Better Customer Loyalty Rates and More Predictable Revenue Streams

Posted on

04/01/2020

by

Michiko Morales

At the foundation of any organization are the dual goals of turning a profit and keeping its customers happy and coming back for more. Often those goals butt heads, forcing C-suite decision-makers to make compromises. While showing quarter after quarter in the black appeals

Posted on

03/26/2020

by

Michiko Morales

It’s been a fast-moving and uncertain couple of weeks as we all navigate a new normal due to the coronavirus pandemic. As technology companies adjust to the nationwide shutdown, the importance of having a clear, strategic public relations strategy in place is now paramount.

Posted on

03/24/2020

by

Michael Tebo

High-growth tech companies move fast. They’re changing how we talk to each other and watch TV shows. They’re making it easier for companies to transport products, find employees and modernize their IT infrastructures and business processes. And they’re inventing entirely new ways of doing

Posted on

02/10/2020

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Michiko Morales

The world of tech PR is constantly evolving, and it is extremely important to stay up to date on the latest trends. And while some tech PR trends seem to fall to the wayside (hello expensive media and analyst tours), others continue to stand

Posted on

10/29/2019

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Gabriel Marketing Group

Gabriel Marketing Group has once again been awarded a spot on DC Inno’s coveted “50 on Fire” list of the most innovative companies in the greater D.C. area! DC Inno’s “50 on Fire” celebrates the successes of the district’s top 50 game changers in

Posted on

10/04/2019

by

Michael Tebo

Whether you like it or not, if you’re running a business, you will be placed in the media spotlight. Not only that – don’t you want to be a part of the buzz? Regardless of your reason for making headlines, you need to be

Posted on

09/03/2019

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Gabriel Marketing Group

Congrats! You graduated, landed your first job and are fast on your way to becoming a full-fledged member of the public relations industry. After you settle into #agencylife, you might be wondering how to keep bettering yourself and your skillset in the field –

Posted on

08/15/2019

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Gabriel Marketing Group

It’s awards season for marketing and public relations firms, and we are happy to be celebrating often and early here at GMG. Over the past two and a half years, we have grown our digital advertising group exponentially and executed some stellar campaigns that

Posted on

08/05/2019

by

Gabriel Marketing Group

Marketing can be hard. Driving consensus across your organization on the right, mission-focused message is no easy feat. Unfortunately, many B2B technology organizations struggle to agree on compelling, clear and consistent messaging that speaks to all influencer audiences – from employees to prospects to

Posted on

07/17/2019

by

Gabriel Marketing Group

Gabriel Marketing Group continues to receive global recognition for exceptional leadership and excellence in marketing and PR as it experiences rapid growth MCLEAN, Va. July 17, 2019 — Gabriel Marketing Group (GMG), the industry’s leading technology marketing and public relations agency for disruptive high-growth

From the Blog

When Marketing and Sales Align, Everyone Wins

Have you ever driven a car out of alignment? It’s not a fun ride. You’re constantly pulling the steering wheel to one side and then overcorrecting just to stay in a straight line toward your destination. The constant tension eventually wears your tires out, causes

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Why Your Advertising Isn’t Working And What To Do About It

Are you spending a large percentage of your marketing budget on digital advertising but you just aren’t generating the ROI and deals your organization needs? For many organizations with this challenge, the answer is simply that they aren’t following a few very important steps. These

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GMG Wins Two Top Prizes at the 2021 dotCOMM Awards

GMG has been awarded two of the top prizes at the 2021 dotCOMM Awards, an annual international awards program that recognizes excellent use of web and digital technology tools in marketing!  The twin dotCOMM Awards wins are important testaments to our team’s creativity and results-driven

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“Should We Be Using Facebook to Generate B2B Leads?”

Our B2B clients ask us often about whether they should be using Facebook for their digital advertising and marketing. Your technology business does not need Facebook. There, we said it. Unless you’re aiming to make your grandma proud of the organization you’ve built and turn

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