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Tag: pr strategy

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Is a Forbes Council Membership Worth It?

Posted on

03/04/2025

by

Leah Nurik

When budgets are tight and every marketing dollar needs to prove its worth, is a Forbes Council membership a strategic move—or just an expensive badge of honor? The short answer: It depends on how you use it. If you expect instant leads and skyrocketing
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Why Contributed Articles Are More Important Than Ever

Posted on

02/25/2025

by

Michiko Morales

The newsroom workforce in the U.S. has been gutted. Between 2008 and 2020, newsroom employment dropped by 26%, with newspaper newsrooms taking the hardest hit—losing a staggering 57% of their workforce, according to Pew Research Center. Fewer journalists mean fewer in-depth stories, and news
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Thought Leadership Is the New Demand Gen—Here’s Why

Posted on

02/07/2025

by

Leah Nurik

What’s fueling market dominance today? It’s not just media coverage or ad spend—it’s trust, credibility, and visibility. Investors, customers, and analysts are all paying attention to the leaders who shape the conversation. The companies winning in today’s economy are setting the agenda. Are you?
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Six Reasons Why a Public Relations Strategy is a Must-Have During an M&A Transaction

Posted on

07/12/2023

by

Michiko Morales

When it comes to mergers and acquisitions, the stakes are high, and the spotlight on your organization will shine brighter than ever before. These transformative events can create unprecedented exposure — and the success can be predicated on how news is communicated to stakeholders
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Why You Need To Keep Doing PR Even When Budgets are Tight

Posted on

03/07/2023

by

Michael Tebo

During times of transition or challenging times with profitability, it may be tempting for businesses to cut back on their public relations (PR) efforts to save costs. However, there are several reasons why this may not be a wise decision. PR is an essential
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GMG Makes Donations to Four Nonprofit Groups, Giving Back to Its Community During the Holiday Season

Posted on

12/22/2021

by

Gabriel Marketing Group

We’re excited to announce that we’ve made holiday donations to four community organizations on behalf of our clients! Nominated by GMG team members, who shared personal stories of charitable impacts, the four nonprofits are: St. Jude Children’s Research Hospital: A pediatric treatment and research
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GMG Wins Eight Hermes Creative Awards

Posted on

04/26/2021

by

Gabriel Marketing Group

We’re excited to announce we’ve won eight of the top prizes at the 2021 Hermes Creative Awards!  The four Platinum Hermes Creative Awards and four Gold awards recognize our work on behalf of our clients over the past year in writing, content marketing, growth marketing,
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GMG Wins Seven 2021 AVA Digital Awards 

Posted on

01/19/2021

by

Gabriel Marketing Group

2021 is off to a great start! We’ve excited to announce that we’ve won seven 2021 AVA Digital Awards for our work in digital advertising, content marketing, graphic design and technology PR on behalf of our clients over the past year! The AVA Digital Awards
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GMG Wins Two Platinum 2020 dotCOMM Awards

Posted on

09/08/2020

by

Gabriel Marketing Group

GMG has been awarded two of the top prizes at the 2020 dotCOMM Awards that celebrate excellence in web creativity and digital communication! Selected from more than 2,000 nominations from the U.S. and Canada, the two Platinum dotCOMM Awards recognize GMG’s technology public relations,
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Marketing vs. PR and Why Your High-growth Tech Company Needs Both

Posted on

08/25/2020

by

Michiko Morales

At a time when COVID-19 is challenging every business, digital marketing and tech PR can help continue filling your company’s sales pipeline. Both are critical components to the longevity of a brand, its revenue and its growth in new customers. It’s important to understand
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